Hillary Clinton has basically had the last two years to start her campaign on her own terms and clearly a lot of thought has been put into how she is courting Iowa voters. Her motto seems to be "think small." Read this article, respond to the following prompts and questions. Cite quotes and use evidence from the article throughout your response.
Explain the role of the media in Presidential campaigns. What is their main job when covering a presidential campaign? Why do you think Clinton is trying to "go small" in Iowa? Why is there such an emphasis on Iowa and New Hampshire at this stage in the long road to the primary and eventually the general election? Do you think Clinton's strategy will work? Why or why not?
33 comments:
The role of the media is to cover information about the Presidential candidates including their policy goals, good side, and bad side. Clinton wanted to go small in Iowa to show a more “intimate” side of her by having “intimate events, and conversations in coffee shops with just a few people.” This shows her as a peoples’ person, helping her gain public support for her presidential campaign. Iowa is the first caucus and New Hampshire is the first primary, so winning in these states helps set the tone for the rest of the campaign. This makes many of the candidates go to these states to rally support to start strong, as seen with Clinton. I think Clinton’s strategy will work since it keeps the media on edge and motivated, since “reporters fly in from all over the country.” It also helps bring greater public support since it shows Clinton as a relatable person.
The role of the media is to chase and gain information about potential and current presidential candidates. This chase of information includes all types good things, scandals, and what the goals of the presidents will be. Clinton wanted to go small in Iowa to be "intimate" but i also think it was to show Iowa that she can get down to the small life style of the people who live within Iowa. She did this by having conversations with individuals who were in the coffee shop that she decided to stop at. This also small side of Clinton lets people know that she no only can talk or appeal to the masses but she can also talk to people as individuals which shows that she wants to get to know people and be personal with them. Iowa and New Hampshire are important because Iowa is the first caucus and New Hampshire is the first primary, so to be able to get to know people personally and have the ability to win these states helps show progress and hope in the rest of the campaign. I think that the approach by Clinton on the " intimate" approach to Iowa could potentially be good and work to help her gain votes for the first caucus. As seen in the article reporters all over the united states come to these small events to be able to gain content from her.
The media is supposed to get as much information as they can on the campaigns of each presidential candidate they can and report it while staying informative and somewhat un-opinionated. Hillary Clinton is going small because it shows her "relaxed and comfortable, chatting with Iowans." This gives off the image that she genuinely cares what the voters want and gives her a personal connection with them. There is an emphasis on Iowa and New Hampshire because both are extremely important in determining if a candidate will win the presidency. If the candidate doesn't win at least one of them, they most likely won't win the presidency. I don't think Clinton's strategy will work. There are too many voters that she won't be able to meet intimately and her strategy will also probably anger the media, who can portray her negatively. The media is vital in informing the voters and if she doesn't allow them to attend those chats with voters, they won't be able to effectively do their job.
The media's main job during a presidential campaign is to monitor and track all decisions and actions of any contenders. The media serves as a very powerful source of information to the public about presidential contenders and they must be trusted with giving valid information. I think Clinton is trying to go small because she wishes to portray herself as a down to earth, for the people type candidate. A feminine Andrew Jackson, if you will. Iowa and New Hampshire are the locations of the first primary and caucus and it is critical to win these states in order to get a good head start. I think Clinton's strategy will work. The Democratic Party has always been known as an "average-person" party and I think Clinton is trying to portray just that.
The media's role when covering a presidential campaign is to cover what the candidate does and says on that campaign, and to describe how this behavior will likely affect that candidate's campaign and possible presidency. It does not require biased reporting—sheerly facts, and the occasional inference about the effects of these facts. Clinton is likely going small in Iowa because in Iowa, there is no primary voting. Instead, Iowa caucuses, requiring a more "intimate" touch in the state with face-to-face time with voters than in an area where voting is used, so that candidates can convince caucusers to go and caucus, and to do so loudly. Iowa and New Hampshire are being focused on now because these states receive the most media coverage, and are a fair determinate of who will run in the later primary stages. If a candidate receives poor ratings in these two states, chances are, they will drop out of the race because they will likely no win. And Hillary needs to win in these states to win the presidency.
I think that Clinton's strategy will work. She is showing voters that she is human. Be it the leak that she calls her van "Scooby" or simply meeting up with voters in random coffee shops and speaking to them one-on-one after "the press pool was kicked out" of the restaurant, Clinton's game plan is to make herself approachable. She needs to be someone that an ordinary person could relate with, and to distance herself from the perception that she is a machine descended from a political dynasty. I believe in her strategy, and I believe that she will win.
Ideally, Media should convey to voters the Presidential Candidate's message to voters. However, Media would gain little by being the unbiased access point between a voting populace and the Candidate. The actual role of Media has changed to become one of highly saturated coverage on any topic that may they deem "important." This may lead to sometimes confusing mixtures of ideals with reality such as recent coverage of Clinton's stop at a Chipotle, an event that some would consider meaningless in the decision about her merits as a Presidential Candidate. As the article mentions, news reporters racing to capture a few glimpses of the candidate and recording even her orders is almost embarrassing and foolish when observed objectively.
I believe that Clinton is trying to "go small" in Iowa to combat the image that she brings a large amount of rigid practices and is a distant bureaucrat. Her previous comments about having monetary troubles after Bill Clinton left the presidency showed the distanced image that she wishes to combat.
There is a heavy emphasis on Iowa and New Hampshire because Iowa is the first Caucus and New Hampshire is the first Primary. Strong performance in these two would give advantage in the rest of the race.
I believe that it is much too soon to ascertain whether or not Clinton's strategy will work, but I think that a major factor in this election more than any before will be fatigue. In my opinion, the politician who maintains a fresh face, voice, and approach closest to the election date will win. This early gear shift on Clinton's part decreases the value of such a "go small" strategy and might appear canned if used again later in the cycle. However, this is all weak speculation.
The role of the media is to inform the people about candidates. Their main job is to cover info about the candidates and meet one on one with them to get an idea about their intentions. “Before Clinton had even left the state, her campaign sent out images of front pages from all the local papers. And there she was with a cup of coffee smiling and chatting with Iowans.” Clinton tries to “go small” in Iowa because it makes her seem more personal and interested and she tries to accommodate herself to where she goes to be reasonable. This portrays her as gaining a closer connection with the media and the voters. There is such an emphasis on Iowa and New Hampshire because they are detrimental towards a candidate winning. If a candidate wins these, they have a good chance of winning presidency. I think that her strategy will work because she tries to be common and ordinary with the media and act natural. “In order to have somebody like Hillary Clinton, who is huge, to be able to do that with these intimate settings, they really had to really make some compromises.” She obviously is making the effort to connect with the people and seems genuine.
The role of media when it comes to presidential campaigns is to live up to what everyone expects them to do; to be in the candidate's face, asking all the questions they can ask about future plans. Media can give candidates both good and bad images, depending on the situation that the candidate is in. I believe Clinton was going small in Iowa because with these "intimate events" that she was partaking in, she was revealing her more personal side, appealing more of her inner self and possible policy proposals rather than the very limited information she can give when she chooses to speak at a highly populated area. Taking into consideration that Iowa and New Hampshire are the locations for the first caucus and the first primary respectively, Clinton is only being smart by showing interest in these two significant states first as this will only set out a pace guide for the rest of her campaign. I do believe Clinton's strategy will pay off, not only because there is tons of anticipation for having our first woman president but because she is making some very intelligent moves by starting out in Iowa and New Hampshire. She is setting herself up to be the first candidate to leave the first lasting impression on these two very significant states.
The media’s role in the coverage of Presidential campaigns is to present the facts, information about what candidates say, do, or plan to do, and also to comment on the actions or future of candidates. Clinton aims to “go small” in Iowa because she simply wants a chance for the people of the state to get to know her and she get to know their struggles and joys as expressed when the NPR article stated, “the point was simply to show Clinton relaxed and comfortable, chatting with Iowans, and for Clinton to get a chance to sit back, relax and hear from Iowans.”
Iowa and New Hampshire are two of the most covered states by the media concerning the Presidential campaigns and are a direct predictor of how a candidate will do in the Primary. Clinton gets up close and person because of how significant of a role these states play in determining whether she should continue on her campaign trail or if she will lose.
I believe her strategy is very unique. While previous Presidential candidates attempted to smooth over the Iowa people and develop a person relationship with the state, they did not do it as successfully. My view of her campaign strategies is that she is an experienced, somewhat honest and genuine politician (contradiction???) and that is what voters will see that we need for a president who is ready to help our country on every level. Simply due to her experience and strong campaign leaders, she will adequately present what she is ready to bring to the U.S. and that is what will get her through the primary successfully.
The role of the media in Presidential campaigns is to be able to provide information about them to the public. Through coverage, the public gets an idea on that issues the candidates stands on and their goals as future president. I think Hillary wants to go small in order to reach out to Americans on a more personal level, one-to-one, so it shows her compassion for their opinion. When talking to a big group, you can't grasp the people's concerns as much as if you sat down with them personally and talked about it, such as the "intimate events" of meeting in "coffee shops". This intent is to show that she cares about what the people think. There is an emphasis on those states because Iowa is the first caucus and New Hampshire is the first primary. I think her strategy will work because it will gain her more support in those two areas, and the voting results in the two states set a precedent for the voting outcome in other states of the candidates.
The media's role in presidential campaigns is to show that candidate to the public in a particular fashion. The media provides the public with a idea of what that candidate stands for, their personality, and plans for the future. I think Hillary want to go small, in order to have a more personal appeal, and intimate connection with the people. That intimate connection would present her as very trust worthy to the people, and show them she really cares. Iowa was the first caucus and New Hampshire was the first primary. I think her strategy will work, these two years will give the public enough time to build a "personal" connection with her through her campaign, and she could gain a lot of support that way.
Media plays a huge role in all political campaigns. In the article, it even said that Hilary's "go small" idea for Iowa might not go as planned because she is "one of the most famous politicians". We can blame media for her over exposure. I think Hilary realizes how much of an impact the media has on political campaigns which is why she kept sending decoy locations. I believe she was trying to make a point about the influx of media when trying to campaign and display what politicians have to go through. When covering political campaigns I think the medias main objective is to let the people, who don't have first hand access to the action, know what's going on. I think Hilary is trying to "go small" on Iowa because she wants to seem more connected/focused on the people in that state. She feels that if she has footage of her doing normal every day things with everyday people, then she will have a better chance of winning. This is because people want a politician who knows exactly what they're going through so they are able to fix it. She chose Iowa and New Hampshire because campaigns start with the Iowa caucus and are followed by the New Hampshire primaries. Therefore it is important that Hilary starts her campaign off on the right track. What she does now affects what people vote for her. I think it will work. If I were the cafe owners in Iowa, or the people who were in her media campaign, I would feel like i knew her, which means I would vote for her. I think her strategy is working very well.
The media plays a very large role in a Presidential campaign. They have the role of filming the campaign fully, they show us the true colors of our campaigner, the good sides and the best sides and show us their characteristics. Hillary Clinto is trying to “go small” so she can get on a one on one level with the Iowans and really here how they feel about whats been going on. “For the campaign, the point was simply to show Clinton relaxed and comfortable, chatting with Iowans, and for Clinton to get a chance to sit back, relax and hear from Iowans.” Her goal is to hear it from the common people and that’s what she is doing. The reasont there is so much emphasis on Iowa and Hampshire they are the locations for the first caucus and the first primary respectively. I do think that she is making a very smart strategy by starting off in going to these two states because they are very important. She gets these two states, she’s gets a huge lead. It’s a great strategy since people are seeing how down to earth she is and that she cares to listen. Its obviously working now since “reporters fly in from all over the country.”
The role of media in a presidential campaign is to inform the general public on the candidates goals, values, and policies. They are the immediate connection to information during a presidential campaign. Nowadays, the role of media is to take unorthodox methods in exposing the candidate's good and bad sides. Clinton is trying to "go small" in Iowa because she is trying to personalize her campaign and run "for the people." She wants to put herself on the same level as average citizens in Iowa and it allowed "Clinton to get a chance to sit back, relax and hear from Iowans." There is an emphasis on Iowa because it is the first caucus and New Hampshire because it is the first primary. If these two go in favor of the candidate, they will have an advantage during the rest of the election. Clinton's strategy may work in the initial stages of the campaign, but after a while it may get old. Although a personal connection is very appealing to many, she cannot meet with the majority of individuals.
The main job of the media in covering a presidential campaign is to report what the candidates stand for, what they believe in, their plans, and to shape public opinion of the candidates. I think Clinton is trying to "go small" and hold "intimate events with a few people" because she wants to come off as a more personal candidate which could potentially help her because people will see her interactions with people on a more personal level. Campaigns start with Iowa and New Hampshire because Iowa hold the first caucuses and New Hampshire the primaries. They are seen as the kickoff to election season. I don't think Clinton's strategy will work because of the problems that arise with these small events such as the "decoy locations" , supporters left outside and "severely restricting the number of people who are in these events". People will get the wrong idea and see Clinton as someone who doesn't want to interact with multiple people and very secretive.
The media is important for a presidents campaign because it helps fundraising and press announcements to staged events and major speeches, is planned with an eye toward garnering media coverage. Political candidates need television, newspapers, radio, magazines, and the Internet to reach voters with their message. Candidates who lack an effective media strategy are likely to be destined for failure. I feel that she is trying to get "comfortable" and get an idea of what the Iowa people will want. Also Iowa is small so by going there she is showing people that she wants everyone and not just the majority. These states are good for her to get a good start with her campaign. I don't know that it will work but I definitely feel that it will help her.
The media is really important in a campaign because of the attention it brings to the candidate on the big stage and also the amount of money that starts pouring in favor of the presidential campaign. Their main job is to know where and when the candidate will make a big speech or s public rally and to also make sure the candidate never leaves the media at all. Clinton is trying to go small in Iowa so that she can keep Iowa in their comfort zone. Like for example when she decided to go to a small Java coffee shop to speak to Iowans and other customers in the shop. This goes back to her trying to do it small so she can keep the Iowans comfortable. Because the primary is where the candidates get there selection to be in the general elections winning the primaries right now is the most important thing for all the candidates and right now New Hampshire and Iowa are the big targets. I think it will work because the lower you stay the more people will come to you like when she sat and talked with the customers she wanted their thoughts on what she could do to make the country better.
Media in presidential campaigns can either make or break a potential candidate. The media has the power to control how the public views the candidate, and represent them in a positive or negative light. Their main job during a presidential campaign is to report on the candidates ways of conducting their campaign, or if the certain media outlet is in disapproval of the candidate, their job is to get dirt on them. I think Hillary Clinton is trying to "go small" in Iowa to associate herself with the common-folk and get down to the general public's level. There is such an emphasis on Iowa and New Hampshire because those two states are the first two primaries in the primary election. This is important because the states frontload or attract media attention in Iowa and New Hampshire, simply because they are first. This is causing "reporters [to] fly in from all over the country," just to try to receive some political attention. I think Clinton's strategy is effective on paper, but I think she will need to "preach" to the masses, rather than sitting down individually with small groups of people.
The main role of the media in current presidential candidates is to control the way the public sees the certain candidate . As well as get information across to the public about certain policy goals. Clinton wants to go small in Iowa to show more of her relaxed side in such a small environment.This shows that she cares about every voter even in such small areas such as Iowa. there is such interest in these states because it determines if a candidate will win the presidency. I think this strategy could potentially benefit her and help her gain votes.
The role of the media in Presidential campaigns is to keep the public up to date with what the candidates are doing. They share the campaign strategies, give opinions on the election, make announcements, share their personal and social life (including potential scandals), and, amongst many other things, they serve as a way for the candidates to communicate with the mass of people in America. Media serves as a way to keep everybody updated, which is its main job. For example, in the article, it said “Before Clinton had even left the state, her campaign sent out images of front pages from all the local papers. And there she was with a cup of coffee smiling and chatting with Iowans.” Clinton used the media as a way to show everybody how intimate and personal she is getting with her campaign style. Clinton is trying to “go small” in Iowa for this very reason: to show people that she wants to get close and personal with her supporters. The article said “For the campaign, the point was simply to show Clinton relaxed and comfortable, chatting with Iowans and for Clinton to get a chance to sit back, relax and hear from Iowans… This was the campaign's effort to keep things small — to do Iowa the Iowa way.” There such an emphasis on Iowa and New Hampshire at this stage in the long road to the primary and eventually the general election because these two places are the locations for the first caucus and the first primary. The votes of these two states can ultimately determine the rest of the election because of the amount of media coverage they get. I believe that Clinton’s strategy will not work, because even though she is getting close to a select few people, she will not be able to gain the love of enough voters with her current strategy because she can’t visit everybody.
Media is there to capture events that deal with the campaign; Americans nationwide like to see what candidates are up to, especially when they are first starting out. In this case, media acted quickly in order to publicize the fact that Hillary emphasized the first part of her campaign on small towns in Iowa, an approach that grasps the idea that she likes individuality and face-to-face interaction with the American people. Hillary is trying to “go small” in Iowa in order to “do Iowa the Iowa way.” In this, she is trying to emphasize the importance of individuality, small businesses, and close interactions. As stated in the article, “…the point was simply to show Clinton relaxed and comfortable, chatting with Iowans, and for Clinton to get a chance to sit back, relax and hear from Iowans.” This close interaction between herself and the Iowans was captured effectively by the media so that, nationwide, people know that she values small business. There is a big emphasis on Iowa and New Hampshire at this stage of the race because Iowa and New Hampshire are first among the 50 states to hold their caucuses. I think Clinton’s strategy will work because she has had such a long time to plan and she has so much support. I think it’s smart for her to emphasize small businesses, because that will enable her to grasp more independent/center-leaning republicans, since they value small business. It’s safe to say that she already has most democrats’ votes, so now it’s just a matter of how many independent/republican votes she can pull.
The role of media is to inform people about the current presidential candidate’s ideology, both showing pros and cons that may be presented. Clinton wants to go small in Iowa to be close with the people. I also think that Clinton is trying to lure them in and be comfortable with the citizens, like meetings in coffee shops. The purpose is to let the people know that she truly cares and that the people “fuel” her. Iowa being the first caucus and New Hampshire’s being first primary. I think her strategy will work because people will see what she’s doing, how she cares for the citizens, having that connection can lead to more votes.
The media is expected to keep citizens updated on everything that has to do with the presidential campaign. Such as their platform, political views, how they would handle domestic affairs, international affairs and military matters. This should not be reported to us from a biased view, merely facts so our decision will not be unfair. At this point she is unopposed for the Democratic nomination. I think Clinton is trying to "go small" because she doesn't want or have to answer any tough questions. With the small crowd she was around at this event, she did not have to answer any media questions which she can afford to do because she doesn't have a democratic opponent at this point in time. Iowa and New Hampshire both hold their primaries early. (With Iowa being first) so if she gets off to a good start with these states, it will give her momentum. I think there are pros and cons to her strategy. Since she is running unopposed, her not talking to the media is to her advantage right now. For as long as she can, she doesn't need to talk to them because it will prevent her from the possibility of saying something negative that can rub voters the wrong way. The con is that she isn't going to be able to defend herself while she is unopposed. If would be better if she could address them upfront and get it out the way so it won't be as bad later on before the Republicans bring it up.
The role of the media in presidential campaigns is to shed light on the candidates in order to show their policy goals, and scandals that might change the audience's views, and any positive things that they are doing. It says in the article that the reason why Clinton is trying to go small is so she can have "intimate events, conversations in coffee shops with just a few people." The media is getting her good side, especially after the e-mail scandal. There is such a huge emphasis on Iowa and New Hampshire because Iowa is the first caucus and NH is the first primary. Winning these two states sets what the future campaign will be later on. I think Clinton's strategy will work. "Before Clinton had even left the state, her campaign sent out images of front pages from all the local papers. And there she was with a cup of coffee smiling and chatting with the Iowans." In this sentence, Clinton is already making headlines from just sitting in a coffee shop and enjoying talking to customers, allowing herself to seem like a relate able, trustworthy person.
I would think that the media's main job in presidential campaigns is to provide coverage of the candidate's political campaign and the message the candidate wants to send out to the public. Of course, some media reporters have different agendas. Many reporters are just capitalizing on Hillary's presence to ask her about the off topic subject of the email scandal; the author could not guess "if they had a deep discussion about policy, or if one of her guests asked about the personal e-mail server she used while secretary of state."
I think Hillary is trying to "go small" to appeal to the Iowans at an intimate level. Instead of making big speeches to a crowd, she probably believes it is best to talk to Iowans directly to get a first hand account of their situations and connect with them. I think a big factor about going small too is the image she is portraying for herself by doing so; by being direct and intimate, she comes off as very small-townlike, traditional, or down to earth.
Like I mentioned before in a previous blogpost, the first states in a primary are the most important because trends show that a victory early on in the primary race greatly influences victories in upcoming states.
I don't think Hillary's strategy is effective because her impact is small and instead of actually publicly speaking out to a large crowd and getting her message across to many, she'll spend most of her time battling with the media trying to chase her down like when the article mentions decoys, last minute meetings, or turning in cell phones. On top of that, those who do not get a chance to see her (majority of Iowa and the rest of America) have to rely on what the media has to say instead of what she has to say. The media at the moment is only focused on reporting where she is and what she is doing, not on the actual political substance of her campaign.
The role of the media is to gather information and inform the public on new ideas that the candidates come up with and to help see what people are leaning towards. Clinton went into a "small town" first to interact with people face to face and to get to know the people in that area and hopefully get them to spread the word around for them to vote. These are so important because they are small and could help spread the word a lot more and these are the first primary so these matter the most. I think this strategy might work because people won't think she is ignoring the small places and she can tackle the big places with more time and planning.
The role of the media in presidential campaigns is to cover information about the candidates rather it be harmful or beneficial to the candidate. Clinton wanted to "go small" in Iowa to show a more "intimate" side of her and also show that she can have a conversation with the everyday people in Iowa. This helps builds Clintons image to show that she cares about her voters and can understand them. This is an emphasis on Iowa and New Hampshire because if candidate wins both it would be clear that they are running for president and who will receive the most media coverage later on in the last elections to win the presidency. I have confidence that Clintons strategy will work mainly because she is gaining public support from the young voters that she is targeting and also because she is gaining much of media attention from all over the word compared to the other candidates that announced they would be running for the upcoming presidential elections. In the end her strategy will work on her behalf because she would have already won Iowa and New Hampshire.
The role of the media in Presidential campaigns is to inform the voting public about the different candidates’ views and opinions. The media should display an impartial reporting of the candidates. I think Mrs. Clinton is trying to “go small” in Iowa to show that she understands what the average voter is going through in their lives. Her campaign staff said that she wanted to use “intimate events …with just a few people”, this is so that she can present herself as being able to communicate to people in a small setting, since she was our Secretary of State a few years ago. She did not do well in Iowa in the last Presidential campaign, and she was beaten by President Obama. The early primaries are usually held in states like Iowa and New Hampshire. So even though the primary and election is a long way off, it always does well if the candidate gets off to a winning start. A lot of candidates seem to spend a lot of time campaigning in Iowa and New Hampshire. Mrs. Clinton’s strategy will work if she can convince enough people that she is like the average voter with the same concerns for the country, like creating jobs and increasing pay.
The role of the media is report back to the people what the candidates are up to when it comes to their strategy in the upcoming election, whether their opinion is included or not. This 'going small' method is the campaign's way of going "Iowa the Iowa way." This includes having "conversations in coffee shops with just a few people" and meeting with people at community colleges who "weren't all supporters." Doing this method will appeal to the nature of Iowa more. Iowa and New Hampshire are important at this stage in the race because New Hampshire holds the first primary and Iowa holds the first caucus and starting off strong is important to the voters and the rest of the campaign. I this Hilary's strategy will work because she is going directly to the people which will appeal to the most.
The media has a huge role in Presidential campaigns. Even sources that try to remain neutral and unbiased can have a huge sway on voters' opinions dependent upon how they portray their stories. The media allows campaigners to express their views to the public and reach more people, while at the same time it can be used to criticize opponents and provide information about each campaign to all. Their main job when covering a presidential campaign is to "cover [the candidate]"; that is, the media must keep track of each candidates' whereabouts during the course of the campaign period. The media is also used by the candidate to propel a certain image to the public. Here, Clinton's "...campaign sent out images of front pages from all the local papers," whichh shows which aspects of her life she wants to utilize to her advantage. I believe Clinton is trying to "go small" in Iowa in order to make her seem more relatable to the people and open to the desires of the locals. She wants to be the person that people feel like they can approach with their concerns, thereby gathering their trust and their votes. The Iowa caucus and New Hampshire primary reveal which candidates are the actual contenders for the presidency. Because these two events are the first in a series of many, media coverage can be extensive and people pay attention to what occurs. I think Clinton's strategy could work as long as she reaches out to enough people to show that she is willing and able to be responsive to their needs. She needs to be careful however and make her time count, especially if she is not relying extensively on the media to campaign. However, at this time she is making her brief experiences with the media count and therefore it is working to her advantage.
During a Presidential campaign, media plays a vital role. As one of the four linkage institutions, the media helps to connect the candidate to voters, in relaying his or her personal features, policy goals and plans for the next four years in office. The media can be biased or unbiased, depending on the corporation and its typical ideology. The manner in which the media presents facts can positively or negatively affect the constituents’ views of candidates. Hillary Clinton is trying to go small in Iowa in order to effectively connect to the voters in an “up close and personal” way and approach them as if each and every one of them plays an important role in her road to the White House. Typically, there is an emphasis on Iowa and New Hampshire, because these states hold their primaries early, so it is important for a candidate to establish a strong presence here so they can hold an advantage for the long road in the primaries. Clinton’s plan will work. She has proven her political prowess over the last two decades, serving as First Lady, Senator and Secretary of State. Now, she is trying to to connect with her voters on a personal level, trying to convince voters that she is genuine and cares for their desires and listens to their needs.
The media plays a significant role in covering Presidential campaign, getting the information out to the general public, and ultimately influencing voter decisions. They cover things like beliefs and values of candidates, policy goals, and if the media outlet is fair and unbiased they'll explain both the pros and cons. Things like scandals and controversies may also be covered on Presidential campaigns because this can affect voter decisions significantly because of public image. "Going small" in places like Iowa allows for better connection to the people of Iowa establishing a sense of intimacy by having "intimate events, and conversations in coffee shops with just a few people.” She wants to be known as the people's choice and make herself seem like a better person. Iowa is an extremely significant place to campaign because of it being the first caucus serving as the kickoff for the elections and New Hampshire is the first primary so it serves the same purpose. Starting strong works to a candidate's advantage for the remaining portion of the campaigning. Clinton's strategy of intimacy is smart and is known to be generally effective in these kind of situations. Connecting to the voters on a personal level at the events will allow voters to gain compassion for her as a presidential candidate thus swaying their vote. It's also evident that she puts in a lot of effort to connect with the voters and "they really had to really make some compromises" to simply establish this intimacy so to her advantage voters will take that into consideration as well.
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